- General Admission – Hop Jam is both a concert and a beer fest. General Admission tickets are basically like concert tickets and include entry only to the event. Food, beer and other merchandise can all be purchased separately. General Admission tickets will only be available at the gate for $45 each if they don’t sell out.
- BIP (Beery Important Person) Pass – BIP Pass comes with 10 pre-paid beer tickets, two pre-paid meal tickets, a Hop Jam t-shirt, access to the VIP Lounge and bathrooms, and NEW THIS YEAR: special EARLY ADMISSION which will get you exclusive access to select beers and music. BIP Passes are ONLY AVAILABLE ONLINE until August 10 at 8pm. They will not be available at the gate.